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Easily Market ONCE Now for the Whole Year
You already know it’s crucial to stay in front of your people so they think of your company when they’re ready to buy what you offer. And you also know there are fewer hours in the day than you need to accomplish everything you want to do. That gets compounded by the fact that marketing might be very low on the list of things that bring you joy in your business.
Having those two elements present alone or together is a quick recipe for disappointment, at the least, and disaster at its worst. You wonder what could turn that around, as easily and cost-effectively as possible, both money-wise and time-wise.
Many moons ago, as founder of Tips Products Publishing Agency, I unearthed the value in a no-cost asset that screamed out to be monetized while simultaneously serving as a unique and successful marketing tool. The number “52” ultimately surfaced as the ideal number of tips.
It cost me nothing to create a set of 52 how-to tips reflecting my business. It also cost me nothing to find ways to distribute those 52 tips. And, it cost me nothing to offer other people the opportunity to rent the use of my tips! The only cost was my time. Think about that for a moment. So far so good?
Now, depending on where you are in your business, you might have more free time than you want, or you might be hustling to make more money than you’re making, or your sales are very inconsistent, and an additional revenue stream could level things out for you.
STEP 1 - Write those how-to tips that immediately come to mind. Those are suggestions you frequently give away free when speaking, teaching, or writing an article or book.
STEP 2 - Edit your 52 tips to follow the tip-writing formula you might have skipped over on the home page of TipsProducts.com. Having someone else edit your tips can also be a good idea.
STEP 3 - Realize why 52 became the ideal number of tips. Yup, it’s the number of weeks in a year.
STEP 4 - Preschedule one tip a week automatically emailed to everyone or certain ones on your in-house mailing list. It's a no-cost, educational, non-annoying way to stay top of mind with potential buyers who get the brief weekly tip and your contact info.
The tip writing can happen all at once or over a few days. Either way, your mind is more focused instead of coming up with something new to create on a consistent basis.
Prescheduling all 52 tips can take an hour or so - ONCE! Think about that. A weekly presence set up for an entire year without doing anything else to show up in people’s inboxes or even on social media. And if something especially timely shows up that you want or need to promote, that's a plus rather than a quick cameo appearance.
You can also delegate the prescheduling to someone else. If you already have an assistant, that’s a natural. It could be a task for someone you’re considering hiring as an assistant.
How do you feel about marketing your business and creating a new revenue stream NOW? More doable? There are other things we can help you achieve. Schedule an appointment to explore other solutions to make your business activities easier and more enjoyable. Calendar: https://paulette.tipsproducts.com
© 2026, Paulette Ensign All rights reserved.
Easily Market ONCE Now for the Whole Year
You already know it’s crucial to stay in front of your people so they think of your company when they’re ready to buy what you offer. And you also know there are fewer hours in the day than you need to accomplish everything you want to do. That gets compounded by the fact that marketing might be very low on the list of things that bring you joy in your business.
Having those two elements present alone or together is a quick recipe for disappointment, at the least, and disaster at its worst. You wonder what could turn that around, as easily and cost-effectively as possible, both money-wise and time-wise.
Many moons ago, as founder of Tips Products Publishing Agency, I unearthed the value in a no-cost asset that screamed out to be monetized while simultaneously serving as a unique and successful marketing tool. The number “52” ultimately surfaced as the ideal number of tips.
It cost me nothing to create a set of 52 how-to tips reflecting my business. It also cost me nothing to find ways to distribute those 52 tips. And, it cost me nothing to offer other people the opportunity to rent the use of my tips! The only cost was my time. Think about that for a moment. So far so good?
Now, depending on where you are in your business, you might have more free time than you want, or you might be hustling to make more money than you’re making, or your sales are very inconsistent, and an additional revenue stream could level things out for you.
STEP 1 - Write those how-to tips that immediately come to mind. Those are suggestions you frequently give away free when speaking, teaching, or writing an article or book.
STEP 2 - Edit your 52 tips to follow the tip-writing formula you might have skipped over on the home page of TipsProducts.com. Having someone else edit your tips can also be a good idea.
STEP 3 - Realize why 52 became the ideal number of tips. Yup, it’s the number of weeks in a year.
STEP 4 - Preschedule one tip a week automatically emailed to everyone or certain ones on your in-house mailing list. It's a no-cost, educational, non-annoying way to stay top of mind with potential buyers who get the brief weekly tip and your contact info.
The tip writing can happen all at once or over a few days. Either way, your mind is more focused instead of coming up with something new to create on a consistent basis.
Prescheduling all 52 tips can take an hour or so - ONCE! Think about that. A weekly presence set up for an entire year without doing anything else to show up in people’s inboxes or even on social media. And if something especially timely shows up that you want or need to promote, that's a plus rather than a quick cameo appearance.
You can also delegate the prescheduling to someone else. If you already have an assistant, that’s a natural. It could be a task for someone you’re considering hiring as an assistant.
How do you feel about marketing your business and creating a new revenue stream NOW? More doable? There are other things we can help you achieve. Schedule an appointment to explore other solutions to make your business activities easier and more enjoyable. Calendar: https://paulette.tipsproducts.com
© 2026, Paulette Ensign All rights reserved.
Tips Products Publishing Company
We serve both Subject Matter Experts who are often solopreneurs, authors, speakers, consultants, coaches and small business owners PLUS corporate and professional association decision-makers. We've done so since 1991
Subject Matter Experts
As a Subject Matter Expert, your how-to tips are an entry point to your expertise Your tips are marketing tools for your products and services AND new revenue streams for your business. Selling your tips products in bulk and as licenses helps you and your buyers reach more people and make more money.
Corporate and Association Decision-Makers
Using tips products as marketing tools for your business online and offline uniquely increases your presence . Using these products promotionally for your campaigns throughout the year also increases revenue, market share, profit, and reputation.
Tips Products Publishing Company
We serve both Subject Matter Experts who are often solopreneurs, authors, speakers, consultants, coaches and small business owners PLUS corporate and professional association decision-makers. We've done so since 1991
Subject Matter Experts
As a Subject Matter Expert, your how-to tips are an entry point to your expertise Your tips are marketing tools for your products and services AND new revenue streams for your business. Selling your tips products in bulk and as licenses helps you and your buyers reach more people and make more money.
Corporate and Association Decision-Makers
Using tips products as marketing tools for your business online and offline uniquely increases your presence . Using these products promotionally for your campaigns throughout the year also increases revenue, market share, profit, and reputation.
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© Copyright 2026. Tips Products Publishing Agency. All Rights Reserved.