Knowledge Shared is Knowledge Gained
Gee, I Never Thought of That
A commonly noted statistic is only 30-40% of books purchased are read completely from start to finish. And that’s on the high side! Some candid souls admit to the number being closer to 5%! Does that leave you as driven to write your book as you were?
Your motivators likely include gaining professional credibility and satisfying a desire to bring your knowledge to others. A full length book is not particularly the best or only starting point for you to achieve those goals.
Before sinking months of time into researching your potential book, reading and re-reading, making changes, spending money hiring a professional editor, graphic designer, and printer, a different starting place makes that all a detour in your journey.
Not only do you gain professional credibility, share your knowledge, and increase your followers, you do it faster, using less time and money. Your audience gets all the way to the very end, and they’ll come back for more while telling others about your work
You may have brushed up against the concept of monetizing those how-to tips you often give away for free when you are interviewed, keynoting, or training, thinking little of it at the time. You may want to take a better look as a different starting point than a book.
Consider common examples of how small amounts of information entice people to experience something that’s new to them, to make a more informed decision.
Film trailers promote movies, giving a taste of the movie - see the show or not?
Quick start guides for appliances - step by step without details, for good results.
Software minimal suggestions to achieve success in a new “land.”
Food samples at some of the Big Box stores - liking it, you’ll buy more
Starting with a tips product delivers advantages to your audience and your business.These are some of the many advantages when starting with tips products.
Someone new to your expertise starts with small, easily digestible amounts.
Your newcomer sees you as trustworthy and wants more of what you offer.
Reading or hearing your tips is new, a reminder, or confirmation - each valuable.
Distributing basic tips to your market is a differentiator for your business.
Many times your tips content is given as a gift by companies or associations.
Your audience and your revenue increase by large distributions of your content.
A 52-how-to tips document can be an outline for that book you still want to write.
There are endless ways to use tips, beyond your wildest imagination.
Let’s talk! https://paulette.tipsproducts.com
© 2025, Paulette Ensign All rights reserved.
Gee, I Never Thought of That
A commonly noted statistic is only 30-40% of books purchased are read completely from start to finish. And that’s on the high side! Some candid souls admit to the number being closer to 5%! Does that leave you as driven to write your book as you were?
Your motivators likely include gaining professional credibility and satisfying a desire to bring your knowledge to others. A full length book is not particularly the best or only starting point for you to achieve those goals.
Before sinking months of time into researching your potential book, reading and re-reading, making changes, spending money hiring a professional editor, graphic designer, and printer, a different starting place makes that all a detour in your journey.
Not only do you gain professional credibility, share your knowledge, and increase your followers, you do it faster, using less time and money. Your audience gets all the way to the very end, and they’ll come back for more while telling others about your work
You may have brushed up against the concept of monetizing those how-to tips you often give away for free when you are interviewed, keynoting, or training, thinking little of it at the time. You may want to take a better look as a different starting point than a book.
Consider common examples of how small amounts of information entice people to experience something that’s new to them, to make a more informed decision.
Film trailers promote movies, giving a taste of the movie - see the show or not?
Quick start guides for appliances - step by step without details, for good results.
Software minimal suggestions to achieve success in a new “land.”
Food samples at some of the Big Box stores - liking it, you’ll buy more
Starting with a tips product delivers advantages to your audience and your business.These are some of the many advantages when starting with tips products.
Someone new to your expertise starts with small, easily digestible amounts.
Your newcomer sees you as trustworthy and wants more of what you offer.
Reading or hearing your tips is new, a reminder, or confirmation - each valuable.
Distributing basic tips to your market is a differentiator for your business.
Many times your tips content is given as a gift by companies or associations.
Your audience and your revenue increase by large distributions of your content.
A 52-how-to tips document can be an outline for that book you still want to write.
There are endless ways to use tips, beyond your wildest imagination.
Let’s talk! https://paulette.tipsproducts.com
© 2025, Paulette Ensign All rights reserved.
Tips Products Publishing Company
We serve both Subject Matter Experts who are often solopreneurs, authors, speakers, consultants, coaches and small business owners PLUS corporate and professional association decision-makers. We've done so since 1991
Subject Matter Experts
As a Subject Matter Expert, your how-to tips are an entry point to your expertise Your tips are marketing tools for your products and services AND new revenue streams for your business. Selling your tips products in bulk and as licenses helps you and your buyers reach more people and make more money.
Corporate and Association Decision-Makers
Using tips products as marketing tools for your business online and offline uniquely increases your presence . Using these products promotionally for your campaigns throughout the year also increases revenue, market share, profit, and reputation.
Tips Products Publishing Company
We serve both Subject Matter Experts who are often solopreneurs, authors, speakers, consultants, coaches and small business owners PLUS corporate and professional association decision-makers. We've done so since 1991
Subject Matter Experts
As a Subject Matter Expert, your how-to tips are an entry point to your expertise Your tips are marketing tools for your products and services AND new revenue streams for your business. Selling your tips products in bulk and as licenses helps you and your buyers reach more people and make more money.
Corporate and Association Decision-Makers
Using tips products as marketing tools for your business online and offline uniquely increases your presence . Using these products promotionally for your campaigns throughout the year also increases revenue, market share, profit, and reputation.
Different Strokes for Different Folks
Different Strokes for Different Folks
Some people love reading and/or writing blogs. Others not so much. You'll find we fall somewhere in between. It's important to provide you an opportunity to share your thoughts, so we'll probably lean in the direction of more rather than less.
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© Copyright 2025. Tips Products Publishing Agency. All Rights Reserved.