Content Licensing

Gee, I Never Thought of That

Paulette Ensign

Published on: 26/03/2025

Most books go unread from start to finish, but there’s a smarter way to share your expertise and build credibility. Instead of diving straight into a full-length book, start with a tips product—an effective, low-cost, and engaging way to monetize your knowledge. Discover how bite-sized content can grow your audience, boost your authority, and even serve as a foundation for a future book. Learn why a tips product might be the best first step for your publishing journey!

BasicsContent Licensing

When was the last time you…

Paulette Ensign

Published on: 05/02/2025

Discover how a simple weekly how-to tip can transform your marketing strategy, boost revenue, and expand your influence. Learn how to create, license, or collaborate on 52 expert tips to engage your audience and grow your business.

BasicsBusiness GrowthContent LicensingTips Writing

Risk-Free Proven Strategies for Product Line Extensions

Paulette Ensign

Published on: 21/10/2024

This blog is a game-changer for authors and entrepreneurs ready to expand beyond a single product. With risk-free strategies like multi-format creations, informational interviews, and content licensing, it transforms the buyer's decision from "yes/no" to "which one first?" Discover how to test the market, boost revenue, and grow your product line—all without upfront costs or risk!

Content LicensingTips Writing

Mind the Gap

Paulette Ensign

Published on: 18/09/2024

"Mind the Gap" reveals how spotting hidden gaps in life and business can spark innovation and growth. With a focus on intellectual property licensing, it shows how bridging these gaps can open doors to new revenue streams and greater freedom. Discover how to turn your existing expertise into powerful opportunities for success and transformation.

Business GrowthContent Licensing