‘Ever notice the articles in your favorite publication (print or online) that are based on the model of ”7 Great Ways to ______” (on any topic)? Or see a sidebar of tips accompanying a longer article?
Journalists love articles like that. In fact, three times a day, five days a week, journalists’ queries are delivered by email right to your Inbox from a free service at www.helpareporter.com You’ll find a range of topics, many of which will be a match for your expertise.
Having your tips ready from the products you created with them lets you quickly respond to those queries. You’ll get your name, your business, and your expertise out into the world, into a wide range of publications small and large, online and offline, bringing you more business at no cost to you.
It’s also not uncommon for the journalist to start with a request for tips and then go into more depth and even come back to you later for another interview. The deadlines on these queries are frequently short, so act fast.
Turn your tips into products and your tips products into moneymakers.
Your trusty guide,
Paulette